Then tablets first appeared on the market; they backlighted every mobile device made back then. Based on various research conducted in the U.S., the sale of tablets dropped by 10% last year and. On the Mobile World Congress, people had better chances seeing someone wearing Google Glasses than a new tablet device. So, what’s happening with this market and will it be able to survive the future trends?
Large screen Smartphones have become big competition
In the present year, this is one of the biggest shifts that contributed to the popularity of smartphones. So, called phablets had taken the supremacy, and the users are much comfortable using their oversized phones doing various tasks then tablets. When Samsung Galaxy first appeared with 5.3” screen, it was considered as a phablet, but now it’s just an average size phone. People aim to have a bigger phone with wider screens, and it is much easier to deal with one device than with two. As long as the companies produce bigger phones, the tablets will not have bright future.
They are considered as commodity
If we analyze the market, it becomes clear that tablets are now used as everyday objects. Their price vary, but you can buy a decent tablet for $150. We come to a conclusion that companies have a hard time making money on them. If we exclude iPad and Apple company which still invests in upgrades, the average user doesn’t have an interest in upgrading his tablet. The tablets have become the shared asset around the house; people use it for the Internet and movies. Other than that, they have their smartphones.
Laptops are tough rivals
Even though a few years back when tablets appeared, experts predicted that they would ruin the laptop market, but such thing never happened. The designer of laptops managed to overcome this gap, and we now have the mixture of laptop and the tablet on the market. Another fact that goes in contribution to laptops is that tablets don’t manage easily business related stuff. Tablets lack in innovative features and the users don’t find them so appealing like they used to do.